For today’s entry, I would like to invite you guys to take a peep on the items that WWF is selling. Don’t worry, there’s a wide array of products, designs and many other eye catching items that can be purchased!
Let's buy and donate. Be a part of WWF today.
A great news for shopaholics out there! You can now shop at Body Shop outlets and donate 0.50 sen to WWF for every purchase of paper bags :)
The Body Shop has decided to use natural products as a part of their support for WWF.
WWF-Malaysia is a national conservation trust affiliated to the WWF global network.
Working to promote harmony between human beings and nature for four decades, the organisation to date runs more than 90 projects covering a diverse range of environmental protection and nature conservation work in Malaysia.
WWF-Malaysia has come a long way since its coming into being on the 13th of January 1972. In the early days we had solely focused on wildlife conservation such as saving endangered species like the tigers and turtles, today our work has extended to encompass marine and forest conservation as well; from to protecting our highlands and forests, and also our rivers and seas.
We now also undertake scientific field research, public awareness campaigns, business and industry engagement, environmental education as well as policy advocacy. WWF-Malaysia works hand in hand with local communities to improve their livelihoods while enabling their participation in conservation as well as training and supporting other environmental protection organisations in Malaysia.
With your continued support, we stand the best chance of saving our biodiversity as well as achieving the sustainable management of our natural resources, to safeguard our good quality of life, and that of our children and future generations. WWF-Malaysia thanks you for your valuable support.
What We Do
WWF-Malaysia’s early work focused on scientific research of wildlife and important natural habitats. This later expanded to the management of protected areas. Today, our work covers the broader issues of the natural environment, incorporating such aspects as policy work, environmental education, public awareness and campaigns.
Read more about the work we do at WWF-Malaysia as well as how we are involved in other WWF Global Initiatives.
Where We Work
WWF-Malaysia is headquartered in Petaling Jaya, Selangor in Peninsular Malaysia, with programme offices in East Malaysia in Kota Kinabalu, Sabah and Kuching, Sarawak.
WWF-Malaysia also has a number of site offices in various parts of the country at locations where our conservation projects are carried out.
WWF's mission is to stop the degradation of our planet's natural environment, and build a future in which humans live in harmony with nature.
In order to achieve this mission, WWF focuses its efforts on two broad areas:
The first, is to ensure that the earth's web of life - biodiversity - stays healthy and vibrant for generations to come. We are strategically focusing on conserving critical places and critical species that are particularly important for the conservation of our earth's rich biodiversity.
The second, is to reduce the negative impacts of human activity - our ecological footprint. We are working to ensure that the natural resources required for life -land, water, air - are managed sustainably and equitably.
What is WWF?
WWF is one of the world's largest conservation organizations.
It was conceived on the 29th April 1961.
Its first office opened in September 1961 in the Swiss town of Morges.
The central secretariat for the network - called WWF International - is now located in Gland, Switzerland (organizational structure)
WWF is an independent foundation registered under Swiss law.
The organization has offices in more than 80 countries around the world.
It employs around 6,200 full time staff
...and values the support of more than 5 million people.
Over the 50 years since it was founded, WWF has invested around US$11.5 billion in more than 13,000 projects
World Wide Fund for Nature's mission is to build a future where humans live in harmony with nature.
About the Author
Fatin Kamilia is an undergraduate student from National University of Malaysia.